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Anurag

active 11 months ago

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Company

Leela Design
Web

http://leeladesign.in
Information

Leela design studio designs and develops products that have been hand crafted, where quality is of the essence.

The philosophy of ‘Leela’ that literally means ‘imagination’ is to reach out to the sensitive minds of the crafts people and take their craft forward., Design is integral to the Indian culture and heritage.

Design has been a part of our basic living requirements due to which we have evolved simple products over the years. Design tools being based on simple sustenance have hence been redefined in the Indian context.

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Slideshare

http://www.slideshare.net/leeladesign

Anurag's Activity

  • Anurag wrote a new blog post: Each Indian is an Innovator / Designer   4 months, 3 weeks ago

    Whizzing past the empty roads and barren landscape of western Rajasthan the attempt to think was way past my ability. All one could do was hear the radio singing above the whistling wind. Daddam khan, the taxi driver was the proud daddy of the innovative radio. He beamed and told us how he had [...]

  • Anurag wrote a new blog post: Then Why not a Mobile for Her ?   11 months ago

    Once upon a time mobiles were considered to be a status symbol. Soon after they became a necessity – every person had one – people cycling on the road, the dhaba wala, the domestic help – everyone!
    Did it ever occur to any of us that it could still be considered a matter of status symbol [...]

  • Anurag wrote a new blog post: Mobile Phone and the Crafts Person   11 months ago

    Phones have been with us since long. Now every school, college going kid is carrying one. Phones have changed our ways of communicating. Though I have often contemplated how having a conversation over the phone with my weaver never gets the design methodology/ implementation through. He just doesn’t understand over the phone!
    Each one of us [...]

  • Anurag wrote a new blog post: Real People, Real India, Real stories.   11 months ago

    Dina’s post on Mobile Innovations in India inspired a thought in me and I wrote about Indian Crafts and Mobiles. I have been since keenly following the discussion that seems to have developed there.
    When we talk of real people we dont talk stories any more. We talk of what is actually happening in real time.
    Let’s [...]

  • Anurag wrote a new blog post: Indian Crafts and Mobiles   11 months ago

    The handicraft sector is the largest decentralised and unorganised sector of the Indian economy, and is amongst India’s largest foreign exchange earners.
    Craftspeople form the second largest employment sector in India, second only to agriculture.
    Handicrafts are rightly described as the craft of the people: there are twenty-three million craftspeople in India today (Jaitly, 2001).
    No Indian craft [...]